Marketing Operations Analyst
Location: | Manila, Philippines |
Department: | Marketing |
Posted Date: | 12/17/2024 |
About AvePoint
Securing the Future. AvePoint is a global leader in data management and data governance, and over 21,000 customers worldwide rely on our solutions to modernize the digital workplace across Microsoft, Google, Salesforce and other collaboration environments. AvePoint's global channel partner program includes over 3,500 managed service providers, value added resellers and systems integrators, with our solutions available in more than 100 cloud marketplaces. To learn more, visit https://www.avepoint.com.
What will you be doing?
As a Marketing Operations Analyst, your responsibilities will include:
- Support Automation: Assist in automating marketing and lead management workflows to improve efficiency and scalability, ensuring alignment with business goals and reporting needs.
- Optimize and Document Lead Processes: Enhance lead lifecycle processes like enrichment, scoring, routing, and conversion rate optimization, working with stakeholders to improve lead quality and funnel efficiency.
- Marketing Budget Administration: work with marketing team to administrate master Americas marketing budget within Allocadia.
- Marketing Project Coordination: Assist with keeping the marketing team on track by managing projects within Asana
- Support stakeholder partners through reporting and analyses to measure the success of their programs
- Partner with Sales Analytics to scale the lead generation funnel and define SLAs between Marketing and Sales.
- Support procurement process: help marketing team with administrative processes related to our internal procurement process.
- Harness marketing and sales automation platforms and CRM systems for the management and analysis of marketing data. (ex. Outreach and 6sense)
- Establish and maintain scalable processes that ensure best practices in marketing efforts to revenue impact.
- Ensure consistency in asset classification and maintenance across North America marketing assets.
OK, I'm interested... is this the job for me?
We look for people who value agility, passion and teamwork; those who can bring fresh ideas to the table and want the opportunity to learn, grow, and expand their careers. Bring your aptitude and build upon what you do best for our customers, partners, team, and you.
Other qualities you’ll need to be a fit for this role include:
- Experience: 2+ years of experience in a related role with a Bachelor's degree or equivalent experience
- Technical Skills: Strong understanding of lead processes and routing within marketing platforms (e.g., Marketo, Dynamics CRM, 6sense). Experience with marketing data analysis and reporting is essential.
- Data-Driven: Analytical mindset with a proven ability to track and report on lead performance, identifying key trends and actionable insights.
- Detail-Oriented: Ability to document and maintain clear processes and reporting structures and ensure data accuracy across the marketing funnel.
- Collaborative: Strong interpersonal and communication skills with the ability to work effectively across marketing, sales, and technical teams.
- Adaptable: Comfortable working in a fast-paced, dynamic environment with the ability to prioritize and manage multiple projects at once.
AvePoint is proud to employ talent from many different backgrounds, experiences, and identities. We believe that diversity and inclusion drives our success and is at the core of how we hire, communicate, and collaborate to deliver value and excellence. We are committed to fostering an environment where people can bring their whole selves to work and feel a sense of belonging, and we continue to work toward creating a workforce that represents the diversity of our customers and communities.
Any personal data you share with us during the application process will be processed strictly in compliance with applicable data protection laws and our Privacy Notice.
Why AvePoint?
We are invested in the success of our colleagues, partners, customers, and community. We do this by promoting global collaboration and taking pride in helping, sharing, mentoring, and coaching each other.
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