Empowering MSPs with AvePoint’s New Storage Optimization Campaign in a Box Kit

In the era of information overload, efficient storage optimization has become essential for businesses of all sizes. The amount of data produced continues to grow unabated, and companies must continually access this data to operate effectively. Imagine a world where your data is dynamically optimized for peak performance and minimal cost. As Managed Service Providers (MSPs), you're expected to be on the front lines, playing a critical role in helping your clients streamline their data management and optimize their storage.

According to Cybersecurity Ventures, by 2025, the amount of data stored in the cloud is projected to hit 100 zettabytes, which will account for half of the globe’s data — a significant increase from just 25% in 2015. The escalation can be attributed to multiple drivers, including the swift integration of artificial intelligence (AI) into regular business processes. As these AI frameworks become more integrated into everyday operations, the resultant need for adequate infrastructure is expected to surge, leading to an unparalleled spike in data demands.

How AvePoint’s Storage Optimization GTM Kit for Partners Boost MSP Success

Data sprawl, security risk, increased operational costs, data management complexity, and more — these are just a few challenges businesses face in today’s digital landscape.

With a storage optimization service, MSPs can address these critical challenges, enhancing operational efficiency and safeguarding their data assets.

Imagine this scenario: A company uses multiple storage solutions across different departments. Files are duplicated, storage space is wasted, and retrieving essential data becomes a time-consuming task. The scattered data footprint also exposes the company to potential security vulnerabilities. This is a prime example of bad storage optimization — a chaotic, inefficient, and risky environment.

Now, picture the same company after implementing a storage optimization service:

• Centralized Data Management: All data is consolidated into a single, streamlined system. No more hunting for files across disparate platforms. Everything is organized, easy to locate, and readily accessible.
• Elimination of Redundancies: Advanced algorithms detect and eliminate duplicate files, maximizing storage space, reducing the need for additional storage purchases, and lowering overall costs.
• Enhanced Security Protocols: With data centrally managed, security measures can be uniformly applied and maintained. This reduces the risk of breaches and ensures compliance with industry standards.
• Scalability and Flexibility: As the business grows, storage needs can be adjusted seamlessly without disruption. Storage optimization offers the flexibility to scale up or down based on current demands, ensuring optimal use of resources at all times.

For MSPs, now is the perfect time to step in and offer a new service enabling your clients to optimize their storage and improve data management.

With AvePoint, building your storage optimization service stream has never been easier. Our new “Campaign in a Box Kit for Storage Optimization,” exclusively available for AvePoint Partners, empowers you with the tools and strategies needed to drive value for your clients and expand your service offerings.

Introducing AvePoint's Storage Optimization Campaign in a Box Kit

At AvePoint, we recognize the invaluable role of MSPs in helping SMBs transition to digitalization to achieve improved operations and business solutions. According to IONOS, 79% of SMBs in the United States consider digitalization essential for their company's future in 2024. However, with that consideration comes great responsibility to incorporate proper solutions, especially in handling company data.

Our kit makes it easy for MSPs to succeed and thrive in a competitive market. This strategic and user-friendly framework helps MSPs build successful service practices, increase revenue, and attract more clients.

Our Storage Optimization Campaign in a Box Kit provides MSPs with customized, best-practice tools and resources to enhance their storage solutions. It includes a comprehensive guide for marketing and selling storage optimization services, enabling MSPs to deliver better services to their clients.

The kit provides MSPs with a step-by-step framework for building a successful storage optimization practice, customizable marketing materials, and sales enablement tools, making it easy to start, develop your practice, and drive revenue growth.

Let’s jump in:

1. Develop a Strategic Plan

Identifying how extensive your clients' need for storage optimization could be your starting point for determining the type of support you can offer. For instance, let's say you have a client with a rapidly growing e-commerce platform, and they're struggling with slow website performance but gaining increased customer complaints about page load time. Turns out, their server storage was cluttered with outdated product images, redundant customer data, and unnecessary backups. 

With AvePoint's GTM kit, you gain additional information on preparing, securing, and optimizing your clients' storage infrastructure to address these types of data sprawl and craft new service opportunities.

From laying the groundwork for a strong data foundation to enhancing storage capacity and data management, our solutions not only ready your clients for optimal storage but also open pathways for ongoing service engagements, empowering you to elevate your practice and expand your business continuously.

2. Enhance Your Expertise

Equip your sales and technical team with the knowledge and skills essential for a successful deployment of storage optimization is now as easy as ever. Our easy-to-use GTM kit gives you access to resources, such as field battle cards, walkthrough demo videos, and helpful guides for accessing sample data and AvePoint Certification Programs. These custom tools aim to give your team the necessary support, enabling you to offer a distinctive storage optimization service.

3. Execute and Market Your Services

Now let’s put your plan into action. Promote your services by utilizing customizable pre-built templates and explore the Campaign Execution Guide to take advantage of various resources. Our GTM kit enables you to build a comprehensive customer journey from initial awareness to finalizing deals.

What's more, our extensive Storage Optimization Pitch Deck completes your marketing toolkit to ensure you are fully prepared to make your storage service a market success.

Accessing the Storage Optimization GTM Kit

Existing AvePoint partners can easily access the Storage Optimization Campaign in a Box Kit through the Partner Portal. Simply log in to avpt.co/partner-portal and use the navigation to select "Campaign in a Box.”

Want to be an AvePoint Partner today? Sign up and get instant access to our comprehensive GTM kit, along with other partner benefits! Learn more and start your AvePoint Partner journey.