Content Marketing Specialist, Channel Marketing
Location: | Manila, Philippines |
Department: | Marketing |
Posted Date: | 8/28/2024 |
About AvePoint
Collaborate with confidence. AvePoint provides the most advanced platform to optimize SaaS operations and secure collaboration. More than 9 million cloud users rely on our solutions. Our SaaS solutions are also available to managed service providers via more than 100 cloud marketplaces, so they can better support and manage their small and mid-sized business customers. Founded in 2001, AvePoint is a five-time Global Microsoft Partner of the Year and headquartered in Jersey City, New Jersey. For more information, visit https://www.avepoint.com.
At AvePoint, we are committed to investing in our people: we believe agility, passion and teamwork sets us up to do our best work and fosters a culture where you feel empowered to take initiative, learn from others and craft your career with the intention to unleash the power of you!
About the Position
We are seeking an experienced Content Marketing Specialist to join our growing channel marketing team at AvePoint Philippines. In this role, you will be responsible for creating compelling content that drives awareness, engagement, and demand for our channel partner programs and initiatives.
You have a proven track record of producing high-quality content at scale to support digital marketing and SEO objectives. You excel at simplifying complex concepts and capturing the attention of target audiences through stellar writing skills across various mediums and formats. Your success will be measured by your ability to expand AvePoint's digital footprint and grow our channel partner network.
Specific Responsibilities:
- Research and maintain in-depth knowledge of our channel partner programs, services, and industry trends to inform content strategy and creation.
- Lead end-to-end production and project management of content marketing assets for channel initiatives, including ebooks, case studies, videos, landing pages, emails, and more.
- Collaborate cross-functionally to align content with digital marketing and SEO goals; pitch and implement ideas to engage channel audiences.
- Optimize existing channel partner content for consistency, grammar, brand tone, and SEO improvements.
What You Will Bring to Our Team:
- 3-5 years experience creating B2B content, ideally in tech and channel marketing programs targeting MSPs, VARs, SIs, LARs, and more.
- Outstanding analytical, research, and problem-solving abilities.
- Proven success writing various high-level content types: SEO website pages, lead gen landing pages, video scripts, social media, etc.
- Discipline to deliver polished content on tight deadlines.
- Strong eye for detail, grammar, and brand voice.
- Ability to juggle multiple projects and shifting priorities.
- Receptive to feedback and focused on continuous content quality improvement.
- Eagerness to experiment with new content mediums and formats.
- Commitment to content that engages channel audiences and expands our partner reach.
AvePoint is proud to employ talent from many different backgrounds, experiences, and identities. We believe that diversity and inclusion drives our success and is at the core of how we hire, communicate, and collaborate to deliver value and excellence. We are committed to fostering an environment where people can bring their whole selves to work and feel a sense of belonging, and we continue to work toward creating a workforce that represents the diversity of our customers and communities.
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Why AvePoint?
We are invested in the success of our colleagues, partners, customers, and community. We do this by promoting global collaboration and taking pride in helping, sharing, mentoring, and coaching each other.
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