AvePoint Unveils New Agreement with AppDirect to Help Expand Partner Network
Many of our partners rely on cloud marketplaces to procure AvePoint products — and data from Canalys suggests that we are not alone, with global sales of third-party vendor software projected to grow by 84% over five years. That’s why we're excited to announce our partnership with AppDirect, the leading B2B commerce platform for selling, buying, and managing recurring technology services.
We've always been willing to meet partners where they are because we understand that once they have AvePoint products, they'll be able to deliver exceptional services to end-customers and grow their own businesses. In fact, most channel partners anticipate profitability growth of at least 1% YoY in 2024 and 30% believe it will be over 10%, according to Canalys. For many of our partners that growth comes from using products in AvePoint Elements.
With AvePoint products now available in the AppDirect Marketplace, our partners gain even greater access to these business-critical solutions, empowering them to solve customer pain points and deliver long-term value.
"We could not be more excited to welcome AvePoint’s award-winning products to our Marketplace and industry-leading catalog," said Elliott Baretz, Senior Director at AppDirect. "We want to make sure that our users have access to the best technology possible, and that's why we're so happy to be bringing these products into the fold. This is an agreement that benefits everyone involved."
AvePoint Elements empowers our partners to streamline operations, automate processes, and optimize costs across customers' Microsoft, Google, and Salesforce environments. With Elements, we provide a one-stop shop for MSPs building services around our products for business continuity, disaster recovery, cyber resilience, data governance, and more. And as last month's faulty update from CrowdStrike (which caused up to 8.5 million devices running Windows 10 and 11 to crash) showed, business continuity and disaster recovery are critical. By making our technology available in even more places like the AppDirect Marketplace, we are making it easier for MSPs to protect their end-customer data.
This partnership is part of our ongoing growth in the channel, which includes a partner program of over 3,500 managed service providers, value-added resellers and systems integrators, and features our solutions available in more than 100 cloud marketplaces. Microsoft, Google, Salesforce, and other collaboration environments.
So, what's next?
Don’t miss CEO Dr. Tianyi Jiang (TJ) speak at AppDirect Thrive, happening September 17-19 2024 in Chicago. Thrive brings together companies using marketplaces to grow their businesses, along with channel experts, Fortune 500 companies, and top technology companies from around the world.
TJ is speaking on a CEO Cloud Panel where he will dive into topics like product innovation and business development, and how to deliver partner and customer value.
To learn more, visit the AppDirect Marketplace to find AvePoint Elements solutions available and check out all the places you can buy AvePoint here.
Scott is Senior Vice President of Business Development at AvePoint.
